Deadline: 30 June 2024

Applications are now open for the Plug and Play Good Food Makers Programme 2024 . This is an eight-week collaborative project with Barilla managers to build a better food system together. It's an initiative to give startups the opportunity to show their potential in solving compelling use cases.

Plug and Play drives innovation by connecting the brightest minds. They want to build a smart future. To achieve this, they are building a unique ecosystem that connects change agents and leading organisations. Their network consists of more than 75,000 startups, over 500 world-leading companies and hundreds of venture capital firms, universities and government agencies in various sectors.

  • Selection: The startups that sign up to the Call for Proposals will go through a selection process based on the criteria defined by the Barilla managers involved in the challenges. For each challenge, one startup will be selected to access the eight-week project collaboration.
  • Evaluate and plan: once selected for Good Food Makers, each startup will meet the designated Barilla team, set goals for the next eight weeks, discuss solutions and draw up an action plan to execute together, including the use of the €10,000 PoC funding.
  • Innovate: Each startup will have Barilla's pilot plant at their disposal to experiment, prototype and iterate with the Barilla team, based on their desired results. They will also have access to the invaluable knowledge of the Barilla manager to further expand their business.
  • Partner: Based on the outcome of the PoC, both parties will decide whether they wish to continue developing a broadly commercialisable solution. Ongoing technical support, co-branded products, first corporate customers and investment could be opportunities for the selected startup for future collaboration.

Eligibility

They are looking for the following solutions:

  • All the technological tools to facilitate the collection and analysis of significant consumer insights.
  • Innovative solutions that would make it possible to reduce salt and sugar without compromising texture, flavour and aroma.
  • New equipment solutions for more efficient and sustainable energy generation.
  • Digital tools for integrating newcomers into production plants.

Application

Click here to register

en_GB